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What is a Ticket Referral?

The Ticket Referrals functionality allows you to create unique referral links or codes that can distributed to potential purchasers to drive engagement throughout your Events Programme whilst rewarding Student Members, Student Groups or Promo Teams for spreading the word.

Whenever someone purchases a ticket using a referral link/code, each successful transaction is logged against the referral scheme allowing you to track and report on successful referral redemptions.

What can I use Ticket Referrals for?

Ticket Referrals can be used to reward your Student Members, Student Groups or Promo Teams for encouraging engagement within their SU.

Want to increase engagement at your weekly student club night via a Promo scheme? Create a Ticket Referral for your Promo Teams and see who receives the most referrals.

The Ticket Referrals functionality is separate to the Brands/Affiliations functionality that also exists within the Events module.

Brands/Affiliations allows you to facilitate event-specific affiliation schemes for your Activities/Student Groups and provides your Groups with a unique link to pass onto members to purchase their tickets. You can set a total ticket allocation and offer a set amount of income to your Activities per ticket that is sold via their unique link.

Ticket Referrals allow you to create an unlimited amount of referral ‘types’ (such as Rep referrals, Officer referrals etc…) which will create unique links/codes for a specific event product. These can be distributed by whomever you pass these links/codes onto. Tickets are then either purchased via the link, or the code entered during purchasing to log a successful referral. You can easily view how many successful purchases a referral has received and use this figure to reward your members in whatever way you wish.

Created on 30th July 2024